Weglot Like Magic

Location
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Paris, France

We had 4 weeks to strategise, design, and develop an interactive game for Weglot who were sponsoring the 2022 Webflow Conference. We worked seamlessly with the Weglot team as we sketched possible game dynamics and iterated with low-fi prototypes to nail down all the details that enabled a fun, engaging and also informative experience.

The game had to articulate why Weglot is the best translating solution in the market and we were given the concept of 'it works like magic' to anchor our creation process. In the end the magic concept was extended further into the look and feel and we landed with a game dynamic that allows the user to bring light into a dark stage, while having the time to control and discover hidden words in different languages and figure out their meaning.

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Testimonial
Refokus was efficient and proactive in achieving quality results. The final output was well made and created a huge impact with regards to brand awareness for our brand. The experience also managed to bag several awards and was mentioned during the keynote of Webflow Conf. Refokus’ response timing was always on point as well.
Eugene Ernoult
Chief Marketing Officer
OUTCOME
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The best part of it all was that the game itself was playable in multiple languages as we used Weglot to translate the interface and allow users across the globe play in their native language. The game was so succesful that the Weglot team used our design to create their stand at the Webflow Conference.

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2021 - 2024

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