Arqitel
Beverly Hills, California, USA
We had an ambitious goal for Arqitel's new website: Reduce the complexity of their industry through stunning 3D visualisations that combine interaction and story telling. We wanted to be able to tell what they do in a single page, while positioning their brand as a leader in their sector.
The site's scrolling allows the user to feel in control of the experience, as the 3D graphics show how Arqitel's team works with data science and real estate.
- 3D Experience: With a continuous animation as the visitor scrolls through the entire website, we created a lasting, visual impression of Arquitel's work
- ThreeJS: The graphics, initially created in C4D, were rendered as a high performing video and we linked the playback to the scrolling trigger, creating a sense of control while maintaining a fast loading experience.
- Branding: We use the new site as a way to refresh Arqitel's brand foundations with new UI and to introduce the team as a collective of professionals at the top of their game.
In conclusion, our collaboration with Arqitel exemplifies how a meticulously crafted brand identity, combined with cutting-edge 3D animation, can significantly elevate the overall user experience on a website. The dynamic and engaging nature of 3D animation not only captures attention but also conveys complex concepts with clarity and impact.
By integrating these elements seamlessly into the web design, we created an immersive and visually striking digital presence that enhances user engagement.
We delivered a striking website that weaves data, real state, tax efficiency, and a wide portfolio of services in the investment sector while keeping the message clear and precise with 3D visualizations and introducing the team members as a reliable group of experts ready to take over the market.
